Brief
Design, develop and produce an information pack that effectively communicates or promotes you as an individual, designer and learner. You will need to reflect on the first year of the programme and aim to communicate what you have learned, the skills you have developed and how you see yourself applying them in the future. You should also aim to communicate the context of your interest by referencing specific designers, studios, principles and audiences where necessary.
You should use this brief as an opportunity to explore, develop and demonstrate content, processes and areas of design that interests you at this point in time and may indicate your emerging creative concerns in Graphic Design.
Background / Considerations
Your resolution to this brief should be a representation of what YOU see as important as an individual designer and learner in light of what you have learned on the programme to date. You will need to consider the following:
Who are you now? What have you learned? What skills do you have? What do you know? What do you believe? In answering these questions remember that your design practice is informed by a broad range of social, ethical, creative and professional concerns. What are they.
What information do you need to include? and what formats can you use to effectively communicate or promote this information? What tone of voice best reflects you, your practice and your ambitions?
What experiences have shaped your opinions and views both in and outside of the programme?
What are your creative concerns, opinions and beliefs and how do you communicate these practically, conceptually a practically? What has informed these decisions and who are the contextual references that reflect your individual focus?
What is 'Brand You'? Your visual identity will help tie the information together. What fonts, formats,colours and production methods will help communicate and enhance your content.
Research:
Self promotion material:
+ Self branding
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